BOOTH PLAYBOOK · 6 pages  ·  Print: ⌘ P → Save as PDF → US Letter / no margins / background graphics ON
YG
Yaalago
Booth Playbook · Travel Expo 2026
Page 1 of 6
Conversation starters

12 questions to stop a passerby.

Open with one of these. The visitor's answer tells you which pitch (pages 3-4) to land. Listen for the pain — they'll tell you which one.

01
"What are you booking in these days — Sabre, Amadeus, both?"
The single best opener. Conversational. Qualifies the visitor in one second and signals you're industry-specific (not generic SaaS).
Sabre → Convert PAX, Long Sell, PCC moves. Amadeus → TQT auto-parsing, configurable name order. Both → Cross-GDS conversion in one click.
02
"How many tabs do you usually have open to finish one booking?"
Universal pain hook. Honest answer is 10–15.
Follow-up: "Yaalago replaces all of them with one platform."
03
"How much commission do you think is still floating out there, unpaid?"
Provocative. Most agents can't quantify it — that's the point.
Follow-up: "Yaalago tracks expected vs. received per booking. We tell you what's overdue, every Monday morning."
04
"When a flight gets cancelled at 2am — are you calling your client, or are they calling you?"
Power-dynamic flip. Most agents say "the client texts me, hysterical."
Follow-up: "Yaalago auto-scans your upcoming flights every 12 hours and emails you with connection-risk flags. You hear it before they do."
05
"When's the last time you had to retype a passenger list by hand?"
Boring-task pain. Probably this morning.
Follow-up: "Paste once into Yaalago, get Sabre or Amadeus code instantly. Hours of typing become seconds of paste."
06
"If a client's passport was about to expire — would you catch it before the trip?"
Depth-of-data check. Most won't.
Follow-up: "Snap a passport, our AI sets a 6-month expiry reminder. We save the trip before it becomes a refund."
YG
Yaalago
Booth Playbook · Travel Expo 2026
Page 2 of 6
Conversation starters · cont.
07
"When you find a great flight on Kayak — how long to turn it into a proposal you can send?"
Speed challenge. Most say 20+ minutes.
Follow-up: "Drop the link into Yaalago — branded proposal AND Sabre or Amadeus longsell, both ready in seconds."
08
"How many different tools is your agency paying for, all together, to get one trip done?"
Stack-consolidation hook. CRM + invoicing + PNR converter + commission tracker + document storage = at least five.
Follow-up: "Yaalago is one tool. Cancel the others."
09
"Ever caught a spreadsheet error right before quarter-end? What was the worst one?"
Relatable horror-story hook. Universal in the trade. Get them telling a story → they're now invested in the conversation.
Follow-up: "Real-time dashboards. No more all-nighter before the Q-end review."
10
"If you got an hour back every day from not typing GDS codes — what would you do with it?"
Aspiration hook — flips the conversation from pain to possibility.
Follow-up: "That hour exists in Yaalago. Every day."
11
"How does a new booking get into your CRM right now? Are you copy-pasting?"
Tees up Live Sabre Sync (Just Released). Most agents copy/paste manually.
Follow-up: "Coming this expo: 10 seconds. Type the PNR, pick the PCC. Then Yaalago watches every change for life — segments, tickets, passports, FFNs."
12
"You doing any points-and-miles bookings? Award tickets?"
Qualifier for Points Vault (Just Released). If yes — this is your hook.
Follow-up: "Yaalago's new Points Vault manages every loyalty account, login, and transfer partner. AI tracks cost and profit per account. The first CRM that finally treats award bookings as first-class."

The 3-step rhythm

Best opening sequence: "Sabre or Amadeus?" → "How many tabs do you have open right now?" → use Pitch #2 → walk them to the deck.
YG
Yaalago
Booth Playbook · Travel Expo 2026
Page 3 of 6
Elevator pitches

10 elevator pitches.

Variety on purpose — different lengths, different angles. Pick the one that fits the visitor. The two "Just Released" features (Live Sabre Sync, Points Vault) live on page 5 with their own callout scripts.

01
The 30-second universal ~30 sec
For anyone who pauses without context.
"Yaalago is the CRM built specifically for travel agencies. We replace your 15 open tabs with one platform — clients, bookings, commissions, proposals, invoices, all in one place. Sabre, Amadeus, points, host — we speak every workflow. Built by working travel agents who got tired of generic CRMs. Start free, no time limit. Want a 90-second walkthrough?"
02
The pain-killer ~15 sec
For the visitor who looks tired or harried.
"How many tabs do you have open right now to finish one booking? For most agents it's 10 to 15. Yaalago replaces all of them. One platform. Specifically for Sabre and Amadeus shops. Free to start, no time limit. Want to see it?"
03
The AI superpower ~20 sec
For anyone who paused at the AI buzzword.
"Snap a passport with your phone — our AI fills every field, sets the expiry reminder, merges with the existing client. Drop any vendor's PDF — flights, hotels, cruises — and we build the proposal. We're a CRM, but the magic is what you stop doing."
04
The commissions hunter ~15 sec
For owners and finance-minded visitors.
"How much commission did you earn last quarter that you haven't been paid for? Most agents can't tell you. Yaalago tracks expected vs. received per booking, flags void-period deadlines, surfaces what's overdue. Stop chasing what you've already earned."
05
Built by agents ~20 sec
For the skeptic, or someone who's been burned by generic SaaS.
"Most CRMs travel agents use are retrofitted from generic SaaS. Yaalago was built by working travel agents — same people who use it daily. Native Sabre and Amadeus, AI that understands GDS codes and TQTs, void-period countdowns, per-passenger merged trip codes. Nearly every week we ship something new — because we still use it ourselves."
06
Proof by numbers ~15 sec
For the metrics-driven visitor.
"Sarah at her independent agency saves 10 hours a week on admin alone. David at Premiere Voyages saw his close rate go up 35%. Global Travel Corp had positive ROI in their first quarter. They all switched to Yaalago. The CRM built for travel agencies. Start free, no time limit."
YG
Yaalago
Booth Playbook · Travel Expo 2026
Page 4 of 6
Elevator pitches · cont.
07
The Sabre / Amadeus dual ~15 sec
For anyone who answers your "Sabre or Amadeus?" qualifier.
"Whichever you're on — and even if you straddle both — Yaalago is native. Paste a passenger list, get GDS-ready code in seconds. Convert PNRs between Sabre and Amadeus in one click. Long-sell from any client profile with passports and FFNs already filled in."
08
The stack consolidator ~15 sec
For the growing-agency owner.
"How many travel tools is your agency paying for right now? Probably five — CRM, invoicing, PNR converter, commission tracker, document storage. Yaalago is one tool that replaces all of them. Cancel the others. One source of truth."
09
The proposal builder ~20 sec
For advisors who pitch high-end packages.
"Drop any vendor's PDF — Hyatt, Norwegian, Hertz, anything — into Yaalago. Our AI parses it and builds a polished, branded proposal in seconds. Client pays through the proposal directly — Stripe or USAePay built in. An hour of work becomes thirty seconds. Start free, no time limit."
10
The host agency play ~20 sec
For anyone who runs a host or has 5+ ICs.
"If you run a host: Yaalago gives every IC the same workflow without losing your brand control. Branded proposals at every touchpoint, centralized commission tracking across ICs, multi-user roles. New advisors onboard in under a day because they're using the workflow you already use. Sabre, Amadeus, points — all covered. And start free, no time limit."

Reading the room — quick match

Things NOT to say: "Emes Travel" by name · "Our software works perfectly" (describe outcomes, not mechanics) · Sabre-only framing when you don't know which GDS they use.
YG
Yaalago
Booth Playbook · Travel Expo 2026
Page 5 of 6
What's new — coming by expo

What's new at the show.

Three releases shipping by expo time. Lead with these as "and one more thing" callouts after any pitch — visitors love hearing the scoop. All three carry a "Just Released" badge in our materials.

Live Sabre Sync Just Released
"Bring in a PNR. We watch it until the trip's done."

Pick the PCC, paste the 6-digit Sabre code. The full booking lands in Yaalago in seconds — and from then on we watch it for life. Schedule changes, repricing, ticket exchanges, FFN updates, even passport scans the airline adds — all absorbed into the client record automatically. Your CRM becomes the ultimate source of truth, hands-off. Amadeus Sync coming soon.

How to slip it in: after any GDS-related pitch, say "and you've heard about Live Sabre Sync? Bring in a PNR, we watch it until the trip's done." The agency will lean in.
Points Vault Just Released
"Built for the agencies that book in points."

Yaalago now manages every loyalty account your agency uses — Amex, Chase, AAdvantage, ANA, transfer partners — including login details, security questions, and credit cards on file for taxes and security. AI understands which account each booking pulled from and tracks cost and profit per account. Opens Yaalago up to a previously underserved segment: pure points-and-miles agencies.

How to slip it in: if a visitor mentions points-and-miles or award bookings, say "you'll want to hear about Points Vault — coming this week." Walk them to the deck.
Freemium Just Released
"Start free. Stay free. No time limit."

No more 14-day or 30-day trial. Use Yaalago indefinitely up to a generous use level — agencies create an account with no countdown. They upgrade only when they outgrow the free tier. Removes the biggest objection: "I don't have time to commit before the trial expires."

How to close any pitch: "...and start today, free, with no time limit. Use Yaalago as long as you want." This handles the "let me think about it" objection up front.

All three positioned as "Just Released" until live. Switch to active voice ("Live Sabre Sync just shipped") the day after each release. Ask the team for current status before each shift.

YG
Yaalago
Booth Playbook · Travel Expo 2026
Page 6 of 6
8 reasons to switch

8 reasons to switch.

Show this page to a visitor. Each line is a concrete outcome — what they walk away with, not the plumbing behind it.

1
One inbox for every booking — no matter where it came from.
GDS, supplier email, Expedia, screenshot from a friend — Yaalago organizes every confirmation into one clean client record. Nothing slips, nothing duplicates, nothing has to be retyped.
2
Any source → professional proposal in seconds.
Take a GDS quote, a confirmation, or a Kayak screenshot and turn it into a branded proposal with expiration dates and clear terms. Send something polished while the client is still leaning in.
3
Your client gets reminded 36 hours before takeoff — without you remembering.
Yaalago sends the right email at the right moment, automatically. You stop being the human alarm clock for every traveler on your book.
4
Catch the price drop while the void window is still open.
Yaalago surfaces void times so you can capture savings the second a fare drops — money you'd otherwise leave on the table because nobody was watching.
5
Hours of typing → seconds of paste.
Drop a passenger list in. Yaalago hands back GDS-ready format. The boring 2-hour data entry job that used to eat your morning is now a coffee break.
6
Any flight you found → branded proposal AND GDS longsell, in one paste.
Kayak, Google Flights, a competitor's screenshot — Yaalago turns it into your own proposal and a Longsell-ready matrix you can drop straight into the GDS. One paste, two outputs.
7
Send the proposal. Get paid. Skip the invoice cycle.
Branded checkout lives inside every proposal — Stripe or USAePay. Your client pays through the proposal, the way they'd pay anywhere else online. No separate invoice, no follow-up email, no chasing.
8
Hear about a delay before your client does.
Yaalago surfaces flight changes, delays, and cancellations the moment they happen — so you reach out first instead of getting the 6 a.m. text. The agency that already knew is the one the client rebooks with next year.
Start free. No time limit. · Use Yaalago as long as you want, free, up to a generous use level. No 14-day countdown.